An improved
product discovery solution that shortens
the path between
search and purchase
Whether you have one thousand products or ten thousand, Intershop’s commerce platform is built to help customers find what they need.
Complexity doesn’t have to limit how
customers discover your products
and inhibit sales
Buyers get easily overwhelmed by thousands of variants and technical specifications, and give up before getting anywhere close to checkout.
Searchable, detailed product catalogues and personalized filtering simplify discovery.
effort to the purchase process
Product offerings are often configurable, bundled, or built to order, with strict compatibility rules and regulatory requirements.
AI-guided ordering and simplified search help customers to help themselves.
Buyers may know what their problem is, but not the exact product that will solve it.
Connected context, install base, and purchase history help narrow down customer needs, while image-based identification helps pinpoint exact items.
Buyers get confused when sales, ERP systems, and e-commerce experiences all offer different information.
A unified commerce solution syncs to the backroom and the backend, and displays accurate, real-time data to customers no matter where they are.
Improved product discovery is about more than just search results
Intershop helps manufacturers and wholesalers improve revenue by delivering accurate product information to customers within an accessible, streamlined e-commerce experience.
High-accuracy visual product identification simplifies
finding replacement parts
Give frontline buyers and technicians in the field a quick, accurate way to search for products or spare parts, even if they’re damaged or dirty.
Enrich product data at scale for better discoverability with the Product Content Agent
Intershop’s AI agent extracts product information and creates accurate, relevant, and structured content. Personalize product discovery and help customers make faster buying decisions.
Speed up discovery and
increase basket size with an
AI-powered sales and
service assistant
The Copilot for Buyers provides instant recommendations, transforms customer engagement, reduces support workload, and drives faster purchasing decisions.
It uses context like customer challenges and order history to guide buyers to the correct product.
Deliver personalized search
results and recommendations by matching products
to customer needs
The search and recommendations engine helps businesses make e-commerce their most profitable sales channel. Convert customer data into personalized offers that display the most relevant products for each customer.
Customer stories
Limmert makes its 1.3 million-product range digitized and searchable
The challenge:
A huge product offering made product discovery lengthy and complex for customers. Limmert needed to build a webshop that was fast, responsive, and user-friendly.
The solution:
An updated shop interface that simplifies product search and ordering:
- Desktop and mobile accessibility, with Android and iOS apps for easy ordering
- Real-time inventory and product data updates
- Seamless integration with the Limmert’s chosen ERP system
- Customized calculation of various product-specific surcharges
FRAISA simplifies how its
customers find and order the exact tools they need
The challenge:
FRAISA already had an online shop for customers, but their backend systems made the search experience time-consuming and overly complex. Item lists were stuck in text-only mode, and product and pricing data lived on outdated databases that required manual syncs and updates.
Solution:
To deliver a better product search experience, FRAISA chose Intershop to:
- Unify its PIM and multiple ERP systems into a single source of truth
- Improve search and filtering functionality
- Enhance catalogs with image-based filters
- Make navigation more intuitive
Resources
Explore how to create personalized, AI-driven B2B buying experiences.
Download whitepaper
Discover how the right architecture and data strategy can unlock new revenue streams.
Watch webinar
How personalized search and AI recommendations improve B2B buying experiences.
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