An improved product discovery solution that shortens the path between search and purchase
No matter whether you have one thousand products or ten thousand, Intershop’s e-commerce platform is built to help your customers find what they need.
Complexity doesn’t have to limit how customers discover your products
Buyers get easily overwhelmed by thousands of variants and technical specifications, and give up before getting anywhere close to checkout.
Searchable, detailed product catalogues and personalized filtering simplify discovery.
Product offerings are often configurable, bundled, or built to order, with strict compatibility rules and regulatory requirements.
AI-guided ordering and simplified search help customers to help themselves.
Buyers may know what their problem is, but not the exact product that will solve it.
Connected context, install base, and purchase history help narrow down customer needs, while image-based identification helps pinpoint exact items.
Buyers get confused when sales, ERP systems, and e-commerce experiences all offer different information.
A unified commerce solution syncs to the backroom and the backend, and displays accurate, real-time data to customers no matter where they are.
Improved product discovery is about more than just search results
Intershop helps manufacturers and wholesalers improve revenue by delivering accurate product information to customers within an accessible, streamlined e-commerce experience.
High-accuracy visual product identification simplifies finding replacement parts
Give frontline buyers and technicians in the field a quick, accurate way to search for products or spare parts, even if they’re damaged or dirty.
Enrich product data at scale for better discoverability with the Product Content Agent
Intershop’s AI agent extracts product information and creates accurate, relevant, and structured content. Improve personalized product discovery and help customers make faster buying decisions.
Speed up discovery increase basket size with an AI-powered digital sales and service assistant
Summary: The Copilot for Buyers provides instant, context-aware recommendations and transforms customer engagement, reduces support workload, and drives faster purchasing decisions.
The copilot understands customer challenges and context like order history, then guides them to the correct product.
Deliver personalized search results and recommendations by matching products to customer needs
Intershop’s search and recommendations engine helps businesses make e-commerce their most profitable sales channel. Convert customer data into personalized product offers that display the most relevant products for each customer.
Customer stories
Limmert makes its 1.3 million-product range digitized and searchable
The challenge:
A huge product offering made product discovery lengthy and complex for customers. Limmert needed to build a webshop that was fast, responsive, and user-friendly.
The solution:
An updated shop interface that simplifies product search and ordering:
- Desktop and mobile accessibility, with Android and iOS apps for easy ordering
- Real-time inventory and product data updates
- Seamless integration with the Limmert’s chosen ERP system
- Customized calculation of various product-specific surcharges
Improve product discoverability with Intershop’s agentic
e-commerce platform
Resources
This wait paper explores how you can unlock the full potential of personalization in B2B e-commerce with AI.
Download whitepaper
This webinar covers how organizations can make their product content and data e-commerce ready.
Watch webinar
How personalized search and AI recommendations improve B2B buying experiences.
Read this article