Digital customer portal—360-degree B2B customer service

A customer portal is more than just a B2B web shop: It’s an integrated resource for business customers, offering tailored information on your product offerings as well as easy access to order details and after-sales service.


Improve your B2B customer service

A customer portal provides 24/7 online access to account details, order history, and order status—a convenient solution for customers that also frees up your service resources.


More time for customer care

Enable business customers to re-order products and subscribe to services whenever and wherever they want. This also gives your sales staff more time for one-on-one customer care.


Keep your customers coming back

A customer portal can also incorporate after-sales services. In addition to customer care, you can provide added value offerings such as servicing, parts, and sweepstakes.

Focus on your customers—in the digital customer portal

A customer portal is more than just a web shop for business customers—it covers every aspect of the buyer lifecycle and therefore helps to promote brand loyalty. Focus on the specific needs of your customers by providing personalized product details, add-on services, and communication history.

A customer portal also makes it easy for buyers to re-order items, to upload product lists, and to engage in collaborative ordering—all in a single interface.

Make a memorable impression with a B2B customer portal:

Digital added value: 24/7 access to product, account, and order details—in addition to product literature.

Collaborative ordering: B2B customers can manage and coordinate complex procurement processes involving multiple approvers, budgets, and cost centers.

Repeat orders: Easier procurement thanks to convenient features, such as order templates, direct ordering via product ID or CSV upload, and subscription services.

Communication: Communication with customers via a range of channels, including chat, social media, email, online form, and both voice and video calls.

Services: Providing additional digital services strengthens B2B loyalty and boosts your online sales.

B2B customer portal

Include every aspect of your B2B customer lifecycle.

The smart washroom

Hygiene and textile specialist CWS-boco provides its B2B customers with an easy-to-use online store and customer portal powered by Intershop.

View CWS boco success story

A networked customer portal helps TRUMPF to master the digital challenges.

Rainer Schüßler

Program Manager Customer Experience at TRUMPF