Turn your business into a digital presence with a modern customer portal
Create smoother customer journeys, from product discovery to checkout.
Customers expect
a modern shopping experience.
Build them one.
Manual order processing and status checks drain time and resources.
Automation reduces errors and frees sales and service teams to focus on valuable work.
Limited visibility makes it difficult to gauge what customers actually need and when.
Personalizing what users see makes it easier to prompt action and drive checkout.
Lengthy search and checkout flows increase support demand and slow things down.
24/7 digital access enables quote creation, simplified catalog access, and faster checkout.
Relying on legacy sales channels like phone outreach leaves money on the table.
Build the intuitive, B2C-style digital shopping experience that customers expect.
Enhance your customer portal with improved checkout, insights, and personalization
Insights from across the installed base keep everything running
Unified maintenance and service information means customers get a notification before things break down. Deeper insights into product usage promote predictive maintenance and identify opportunities for additional service and product sales.
Tailor offers and introduce new products
Turn customer data into revenue opportunities. Analyze order history and buying behavior to deliver personalized recommendations, uncover upsell potential, and drive repeat purchases.
Provide 24/7 support with an AI-driven copilot
Intershop’s Copilot for Buyers is a 24/7 assistant for buyers, clarifying needs and assisting with complex orders and questions — all while reducing wait times and easing pressure on support teams.
Customer stories
Würth leans into digitalization with a commerce platform that puts their customers first
The challenge:
Customers were scattered across channels and regions and slowed down by complex sales processes.
The solution:
A unified commerce platform that powers 43 websites across 37 countries. Fully connected online shops, apps, IoT devices and smart inventory systems, with tailored pricing and experiences for every customer.
Huisman transforms maritime service with first-in-its-industry customer portal
The challenge:
Unify and digitize all customer services in a single environment, and make it easily accessible from anywhere, at sea or on land.
The solution:
The maritime industry’s first online customer platform, featuring a support channel, a technical library, and parts shop. Clients can submit tickets, access machine-specific data, and order parts. Meanwhile, a team of drones continuously update performance dashboards and link insights and alerts directly to the portal.
Resources
Your guide to increasing customer lifetime value in B2B e-commerce
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Learn how to deliver highly personalized services and a superior buying experience.
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Explore the key benefits of implementing a digital customer portal.
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