Intershop and Wincor Nixdorf announce partnership

• Cooperation with focus on comprehensive omni-channel offering
• Deep technical integration of leading e-commerce and POS solutions sets standards for retailers

Jena, Germany, March 9, 2016 – Intershop and Wincor Nixdorf today announce a partnership that will provide retailers a powerful set of tools helping them respond efficiently to the ever changing demands of their customers.

Ordering or reserving online and picking up the item in store is a common way of shopping today. Just as often customers order a product online when actually being in a brick and mortar store, e.g. if they have found the right product, but would prefer it in another color or size or wish to have it delivered to their homes.

What sounds easy to the customer requires complex processes, e.g. in terms of data management, logistics and payment for businesses. Intershop and Wincor Nixdorf have now initiated a product partnership that will address such challenges via a standard integration of e-commerce platforms and complex POS solutions. Customer data collected from online or offline shopping history, loyalty programs, or in-store search can then be combined for targeted cross and upselling offers at the point of sale. Leveraging the potentials of in-store and online sales channels, retailers then can efficiently offer their customers a truly seamless customer journey across all channels. At the same time they profit from higher conversions, increased sales, lower return rates, and higher customer loyalty.

Lars Wiesner, Vice President of Retail Software at Wincor Nixdorf, says: “With this partnership we enhance once more the openness and flexibility of our TP Application Suite. The integration will provide consumers a unique seamless customer journey experience independent of the channel used. We believe this partnership is an important step in supporting retailers in their operational challenges today and in the future”.

Udo Rauch, VP Sales EMEA and VP Channel at Intershop, explains: “This partnership brings together decades of expertise setting standards for retailers. It does not only offer better customer service, preferred delivery or payment options, but also comes with a wealth of additional personalized marketing and sales possibilities. We are confident that this partnership will shape the way people shop in the years to come”.

  

About Wincor Nixdorf

Wincor Nixdorf is one of the world’s leading providers of IT solutions and services to retailers and retail banking. The company’s extensive portfolio is centered around optimizing business processes at banks and retail companies. It is aimed mainly at cutting costs and complexity and improving service to the end customer.

Wincor Nixdorf leverages know-how from its core business with banks and retailers to diversify into related sectors. These include postal companies and service station chain operators.

Wincor Nixdorf has a presence in over 130 countries, with its own subsidiary companies in 42 of these. Approximately 9,000 employees work at the Group.

The company is the leader in Europe and the No. 2 in the world for programmable electronic POS systems (EPOSs). For automated teller machines Wincor Nixdorf is the No. 2 in Europe and worldwide.