The Emarsys Marketing Cloud is a data-driven platform that enables personalization and increases the lifetime value of customers. Thanks to the integration of artificial intelligence functions, data evaluations can be used and utilized efficiently.
The B2C Marketing Cloud is fully integrated for a user friendly experience. Personalize: Marketing by persona and individual behavior, Interactions by lifecycle stage, Channels with products your customers will love, Performance reports. Automate: Campaigns triggered by interactions, Pre-set marketing programs, Custom-built multi-step marketing programs, Relevant product recommendations. Integrate: Email campaigns, Web experience, Social ads, Mobile & SMS messages.