Paredes is known for its superior customer service. To further improve customer satisfaction, enhance its brand image and increase sales, the leading provider of professional hygiene solutions decided to implement a new future-proof digital sales channel in April 2020. The new B2B online shop runs on the powerful Intershop Commerce Platform in the Microsoft Azure cloud.
For more than five decades, the Paredes Group has been developing, producing and distributing innovative products and solutions for professional hygiene and safety. With a turnover of 220 million euros in 2020, Paredes is the second largest company in its sector in France. In order to respond in the best possible way to the changing challenges of its customers, the Paredes commercial teams are divided into four areas of expertise. This enables the 200 dedicated experts to understand customers' needs precisely and offer them perfectly tailored solutions. With its new digital sales and service portal, Paredes strengthens its superior customer service and further enhances the customer experience.Visit shop
dedicated employees boost customer satisfaction by utilizing the new possibilities of the digital channel.
of total sales are to be generated online in the future.
+ 0 %
increase in average basket value in the first pilot phase.
“The digital channel opens up new up-selling and cross-selling potential for us. The average shopping cart has increased by 25% among our pilot customers.”
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