ChannelEngine provides full integration of brands, wholesalers and retailers into all major European marketplaces. The company itself retains full control through its own backend system and is supported by ChannelEngine to sell fully automated and effectively on marketplaces.

With a single powerful integration, connects your systems to international marketplaces and sales channels while optimizing sales, minimizing time, and maximizing profit and reach. It is purposely built for brands, distributors, and retailers. We have built the leading e-commerce infrastructure that lets our clients use their store or back end system to sell to everyone around the world. By creating a seamless integration between businesses and marketplaces, we can empower companies to automate and maximize their sales potential internationally.


  • Automatically imports and updates your product information from the current platform, so you can keep your webshop, ERP or PIM as the primary source
  • Synchronizes stock and price changes between all marketplaces
  • Automatically generates international invoices, taking into account European VAT rules
  • Applies advanced pricing rules, allowing for desired margins and stock of other suppliers
  • Sets up dynamic filters to control your product offer, including its specific minimum stock, margin, price, and other criteria
  • Monitors your sales and shipments
  • Provides translations services to address a multilingual aspect within sales networks
  • Creates digital product bundles for long shelf-life items, similar products, or bestsellers to push revenues
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ChannelEngine was founded in the Netherlands in 2013 to grow into a leading platform for marketplace integration. The platform is widely used by E-commerce retailers, wholesalers and brands to connect their system to marketplaces, comparison sites and even dropship customers. ChannelEngine provides advanced order integration, full stock synchronization, smart pricing and business rules. This makes professional selling on multiple platforms effortless and completely compatible with your existing processes.
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Ronni Swialkowski
Our specialist Ronni Swialkowski VP Strategic Alliances Phone