Manufacturing commerce

From consumer product manufacturing to engineering—with Intershop, you can implement any business model and provide a digital platform for your dealers and customers.

B2B customers

B2B e-commerce — as easy as B2C

Intershop gives your B2B customers the same high-end experience they are used to in B2C—with all the digital services you need as a manufacturer: from initial offer to post-sale accessories.

Dealer shops

Integrating dealers into your digital sales channel

If you’re a branded manufacturer, you can also provide an online store for each of your dealers. All you have to do is add and configure a new channel in your Intershop solution—and you’re done.

Digital experience

Multiple touchpoints—one brand experience

As a machine manufacturer, do you need a central platform where you can integrate all your customer touchpoints? Our digital customer portal for B2B provides easy access to products, tools, and service.

Out now! The report on digital innovation in manufacturing!

Digitizing B2B can be a challenge. But with the right information, strategic investments can be made easier - be it the migration to the latest software features or the integration of a new software, such as Order Management or a DAM. Take a look at our research on the state of innovation in manufacturing. 

Get Innovated

From manufacturer to digital platform operator

Intershop e-commerce for manufacturers gives B2B customers direct access to products and information—including engineering drawings and geometric data or manuals and services for machine tools.

To help your customers find what they want fast, Intershop includes an advanced search function with product comparisons as well as cross-selling recommendations. Each customer has their own account, where they can manage and track their orders.

Choose Intershop commerce for manufacturers: 

Enable B2B customers to find, configure, and buy your products online and to access information, service documents, and manuals.

If you’re a branded manufacturer, Intershop enables you to integrate dealers into your e-commerce landscape by providing them with dedicated online stores.

Do you have complex products with multiple configuration options? Intershop gives you an all-in-one package with the option of a custom front end (headless system).

Services from the cloud for you and your customers: with a digital customer portal in conjunction with Microsoft Azure and Intershop’s application management services.

Support your field sales on-site: workforce apps can be seamlessly integrated with Intershop, your digital customer portals, and your back-end systems.

Manufacturers on their way to excellent B2B e-commerce

In this e-book, we have compiled their best practices and recommendations to support you on your journey towards digital excellence. They are intended to inspire you, and provide an incentive for your next steps into a successful digital future.

Digital transformation done right - read more!

Learn more in the webinar!

A digital sales and service portal has advantages for machine owners as well as machine distributors. For both, after-sales is an important factor for long-term customer relationships and scaling sales opportunities.

Start watching the webinar

Strengthen your sales

The digital customer portal is your smart solution for successful service business.

The Right Components for B2B

Elero is one of the world’s leading manufacturers of electric drives for roller blinds and gates. Its Intershop-powered B2B partner shop enables specialist dealers to conveniently order components online.

Read the Elero case study

Intershop is best for manufacturing companies that offer customer portals for aftermarket sales and service for heavy industrial equipment.

The Forrester Wave™: B2B Commerce Suites, Q2 2020