Intershop Customer desivero desivero: Personalized customer journey

Product and service portal boosts business growth

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The replacement or purchase of water and heating systems can be a quite complex matter when renovating a building. Desivero has solved this problem by implementing an e-commerce website based on Intershop. As a result, is a real virtual design studio where customers can find the best brands and book the advice and craftsmanship of qualified plumbers.

Desivero is a start-up company founded with the vision of seeing technological innovation as a key solution for increasingly demanding consumers. They are progressively searching in the Internet for information that can help them make decisions about investments in bathroom, heating or cooling systems. Desivero serves this with a highly innovative solution, in which the user finds exactly the right information and service through a personalized customer journey, both in terms of design and for the actual construction of a bathroom, heating or air conditioning system.

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year founded

In 2015 the company was founded by a group of thermohydraulic specialists.

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The central management of sales channels has made it easier and faster to work with a catalog of over 3,000 references.

The challenge
  • Drive digital transformation of the sanitary sector
  • Realize a modern e-commerce portal with a comprehensive portfolio of products and consulting services
  • Optimize the customer experience, e.g., by integrating an innovative tool for guided planning and selection of bathroom components
The result
  • Innovative online portal based on the Intershop Commerce Platform, including OMS (order management system), PIM (product information management system) and EXP (experience management system)
  • Excellent customer experience thanks to a wide range of products and matching services as well as special configuration and design tools
  • Possibility to create your own bathroom project with a professional consultant via chat and guided online tour (including complete estimate of implementation costs)
"We are a start-up, founded in 2015. Our vision is to make the sector of plumbing more accessible for technological innovation, since the sector so far does not use much of the potential digitalization holds for our businesses. Our e-commerce platform and the subsequent academy is a step here which is both pragmatic and ambitious."
Nino Piredda General Manager of Desivero
Want to know more about topics mentioned? B2C Retail

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Gerrit Enthoven
Our specialist Gerrit Enthoven Executive VP Customer Acquisition Phone