Isero

Isero boosts online growth with Intershop Commerce Solution

Six brands - one name: Isero

Until about five years ago, Isero had a web shop on outdated technology. For example, the site was not responsive and looked old-fashioned. By now, they have a fully-fledged e-commerce platform with which they serve the customer with more than just products. “It doesn’t matter where our customers enter or leave the customer journey, as long as they find what they need”, explains Suzanne Bussman-van Es Isero’s take on digitization. In the more than four years that Suzanne has been working for Isero, a lot has changed.

Challenge

  • Webshop with outdated technology
  • no interactive website
  • Increase of customer satisfaction and customer loyalty
  • Digitization of the company was only at the beginning

Solution

  • full-fledged e-commerce platform
  • comfortable accessibility of the shop via all channels
  • much improved customer service through customer portal

E-commerce solution

  • Intershop Commerce Plattform runs on Azure
  • Integration with ERP system (Microsoft AX)
  • Integration with PIM system (Akeneo)
  • OCI connections
  • Customer portal
  • Mobile App
What have we achieved? That e-commerce is seriously on the management’s map! It has really become a channel in which investments are made, in terms of people, platform, data, PIM and IT structure.

Suzanne Bussmann-Van Es

Marketing Manager at Isero

Isero IJzerwarengroep B.V.

Business Model
B2B

Sector
Wholesale

Implementation Partners
WUNDERMAN THOMPSON Commerce

Downloads

Contact us now!

Roelof Swiers
Roelof Swiers
Country Manager Benelux