Isero boosts online growth with Intershop Commerce Solution

EN
Customers
Customers Details

Six brands - one name: Isero

Until about five years ago, Isero had a web shop on outdated technology. For example, the site was not responsive and looked old-fashioned. By now, they have a fully-fledged e-commerce platform with which they serve the customer with more than just products. “It doesn’t matter where our customers enter or leave the customer journey, as long as they find what they need”, explains Suzanne Bussman-van Es Isero’s take on digitization. In the more than four years that Suzanne has been working for Isero, a lot has changed.

Branches

Products online

M Euro Revenue

Challenge

Webshop with outdated technology
no interactive website
Increase of customer satisfaction and customer loyalty
Digitization of the company was only at the beginning

full-fledged e-commerce platform
comfortable accessibility of the shop via all channels
much improved customer service through customer portal

E-commerce solution

Intershop Commerce Plattform runs on Azure
Integration with ERP system (Microsoft AX)
Integration with PIM system (Akeneo)
OCI connections
Customer portal
Mobile App

What have we achieved? That e-commerce is seriously on the management’s map! It has really become a channel in which investments are made, in terms of people, platform, data, PIM and IT structure.

Suzanne Bussmann-Van Es

Marketing Manager at Isero