Intershop publishes Digital Trends Report "B2B e-commerce in 2024: A brave new world"
Report provides exclusive insights into upcoming trends and technologies in B2B e-commerce
Artificial intelligence as a clear growth driver
Increased demand for sustainability and cyber security
Jena, November 21, 2023 - In recent years, the world has changed fundamentally due to the massive acceleration in the development of digital solutions, the first practical applications of artificial intelligence in everyday life and an increased and targeted interest in sustainability.
In particular, AI technology, which is used in almost all areas of B2B and B2C e-commerce, will help brands and companies to optimize processes, evolve and increase profitability while reducing their carbon footprint. The use of AI-based solutions for B2B companies will thus become the basis for future-proof and profitable operations and the driving force behind global commerce.
Intershop's CEO Markus Klahn reports on the German government's digital summit, which is currently taking place in Jena: "Artificial intelligence is already being used in many places and was omnipresent at the market of digital opportunities, where the Intershop Copilot was presented. The Digital Trends Report shows which trends are indispensable for B2B companies. Based on the impressions gained, I can say that only those companies that adapt to the brave new world as quickly as possible have a real chance of mastering the future."
In the Digital Trends Report "B2B e-commerce in 2024: A brave new world", Intershop looks at how B2B companies can
benefit from AI-powered predictive commerce functionalities,
keep their digital immune system up-to-date,
build a future-proof e-commerce solution using the composable commerce approach,
bring the vision of autonomous commerce to life and which tools are needed for this.
The report also addresses the questions of
whether self-service portals will become a standard,
whether AI can provide sustainable solutions for your order management system (OMS),
what the digital marketplace of the future will look like.
Intershop Communications AG (founded in Germany 1992; Prime Standard: ISHA) delivers the agentic commerce platform powering digital sales for the hidden champions and global powerhouses of B2B. More than 300 manufacturers, wholesalers, holding companies and business associations worldwide rely on Intershop to connect, simplify, and automate commerce across regions, brands, business models and channels. With their unrelenting B2B focus and platform designed to handle complexity, Intershop helps businesses grow their digital sales revenue, improve customer retention, and make their sales processes more efficient.
Intershop is built to boost your business. Learn more at www.intershop.com.
This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.
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