Product Lifecycle Management Boost Sales of Specific Products with Time-Limited Offers

Individual marketing strategies for changing product lines

Lower maintenance workload thanks to automated monitoring of product ranges

Fewer complaints due to non-availability of products

Challenge

Sometimes it is necessary to offload stock through special time-limited offers, e.g., ahead of a new product launch or at the end of the window for seasonal products.

Solution

With the Intershop Commerce Suite, it is easy to manage product lifecycles. After configuring a product, it is automatically displayed in your store and then removed at the specified date and time. Used in combination with predefined product relationships, you can automatically guide customers to the respective successor product.

Characteristics

  • Centralized management of product lifecycles
  • Definition of limited offer periods
  • Definition of final order date
  • Communication of deadlines for service and support

Modules overview:

Area of application:

Product Information

Part of these products:
Intershop Commerce Management B2C
Intershop Commerce Management B2X

Product Data Management

Manage Product Data Independently of Media and Distribute Efficiently to Touchpoints

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Catalog Management

Build Your Digital Showcase with Well-Designed Catalog Structures

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Product Pricing & Taxation

Achieve Optimum Market Prices with Differentiated Pricing Strategies

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Product Lifecycle Management

Boost Sales of Specific Products with Time-Limited Offers

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Product Relations

Demonstrate Your Advisory Skills with Intelligent Product Relationships

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Product Completeness Check

Ensure Product Data Quality Before Publishing

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Enterprise Inventory Visibility

Meet Cross-Channel Demand from Every Warehouse

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