Online Marketing Attract New Customers through Better Visibility in Search Engines and Product Portals

Enhanced brand awareness through targeted increase in overall visibility

Greater reach via offer placement in search engines and product portals

Improved customer loyalty thanks to purchase incentives that reactivate existing customers

Challenge

Successful online marketing increases the visibility of your brand, opens up new buyer groups, and creates ongoing purchase incentives.

Solution

With the Intershop Commerce Suite and its extensive range of online marketing tools, you can generate new interest, guide prospects to your offerings, and reactivate existing customer groups.

Characteristics

  • Search engine marketing (SEM)
  • Search engine optimization (SEO)
  • Search engine advertising (SEA)
  • Product data feeds for product portals
  • E-mail marketing
  • Affiliate marketing
  • Social media marketing

Modules overview:

Area of application:

Experience Management

Part of these products:
Intershop Commerce Management B2C
Intershop Commerce Management B2X

Web Content Management

Exciting Content and a Consistent Brand Experience Across All Channels

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Media Asset Management

Create the Perfect Product Presentation with Diverse Media Assets

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Search & Navigation

Guide Your Customers to Products and Content

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Campaign Management

The Right Message at the Right Time for the Right Target Audience

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Promotion Engine

Boost Your Sales with Our Revolutionary Tool for Easy-to-Create Campaigns and Promotions

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Online Marketing

Attract New Customers through Better Visibility in Search Engines and Product Portals

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Content Validation

Publish High-Quality Content—Anytime, Anywhere

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