Welcome to the era of agile commerce
With smartphones and tablets becoming more and more popular, customers are changing the way how they interact with companies and buy from them. It is no longer about different channels.
Customers demand from companies the possibility to interact with them through multiple touchpoints. This requires mind shift in commerce organizations: They have to become agile and evolve their technology landscape to get ready for the next commerce revolution – agile commerce. The webinar will tell you the idea of agile commerce and its impact on organizations and commerce technology.
Guest Presenter: Brian K. Walker, Principal Analyst, Forrester Research, Inc.
Date: April, 19th 2011
Time: 4 p.m. - 5 p.m. CEST