The prudsys Realtime Decisioning Engine (prudsys RDE) is one of the world's most successful personalization solutions. Its modular design allows the combination of individual solutions to a customer-specific and omni-channel enabled solution.
The prudsys Realtime Decisioning Engine (prudsys RDE for short) is the leading service-oriented solution for real-time analytics, forecast and intelligent recommendations. The modular structure of the prudsys RDE enables the rapid, simple implementation of innovative business scenarios tailored to match the specific requirements of each area of application. There are six powerful modules of the prudsys RDE. All modules of the prudsys RDE can be used separately or linked together to build a global omni-channel solution. The prudsys RDE as an OEM solution is available both on-premise and as an SaaS model. The functions of the six modules of the prudsys RDE can be used as part of an integrated personalization strategy across all customer touch points for different fields of application such as the online shop, the newsletter, on mobile devices or directly at the point of sale.
For more than 15 years, prudsys AG has been one of the leading providers of cloud-based AI solutions for retailers and, since 2017, part of the GK Software Group. We deliver ready-to-use AI applications for Personalization, Realtime Prediction, Dynamic Price Optimization, and Fraud Detection, which can be seamlessly integrated into existing infrastructures such as ERP (e.g. SAP) and CRM systems. Powerful, self-learning algorithms provide in-depth insights into product and customer behavior, enabling retailers to make fast, data-driven decisions for business success.