Successful Omni-Channel Commerce with Microsoft and Intershop: Commerce ‘N’ Concert on September 13th in Cologne

The best practice event is geared towards dealers and manufacturers who successfully use ERP systems like Microsoft Dynamics Navision and Microsoft Dynamics AX. Participants learn from presentations and live experience behind the scenes of MUSIC STORE professional GmbH about how customer-focused omni-channel commerce can work for them. Commerce ‘N’ Concert is presented by dotSource GmbH and Intershop Communications AG.

Jena, Germany, June 22, 2016 – Customers change - radically, loudly, and spontaneously. The only way to meet customer’s demands for the long term is to make use of first-class functionality and cross-channel services. And to make this happen, digital and analog infrastructures have to work together without a hitch.

Technological insights, best practices and an exclusive tour of MUSIC STORE professional GmbH in Cologne will show participants of Commerce ‘N’ Concert just how ERP solutions by Microsoft can be sustainably integrated into shop systems, enterprise resource planning and marketing systems, as well as what successful, customer-focused omni-channel commerce looks like in practice.

The event is ideal for dealers and manufacturers who are interested in sharing their experiences with omni-channel commerce or expanding their interactive retail activities, or who are faced with concrete project challenges.

Commerce ‘N’ Concert not only puts the exchange of information and interaction in the foreground, it also allows omni-channel commerce to be experienced directly. Cologne - the location of the MUSIC STORE professional GmbH headquarters, one of the largest musical instrument retailers in the world - offers the perfect atmosphere for this event. The company headquarters in the Kalk district of Cologne are attached to a large superstore with over 18,044 square feet of floor space and an immense amount of musical equipment on display ready to be tested. Managing Director Michael Sauer will give an exclusive insight into the inner workings of the company on a tour of the showroom and the logistics center. He will also explain how MUSIC STORE overcomes the challenges the superstore’s customers in Cologne and the company’s 1,000 plus active online shop users present to the digital and analog infrastructure.

In the presentation “Synaptic Commerce—Digital Transformation in Complex System Landscapes”, Dirk Weckerlei, senior partner sales manager for Germany, Austria and Switzerland at Intershop Communications AG, will explain how retail systems and the processes that go along with them can be intelligently orchestrated.

The big crescendo of Commerce ‘N’ Concert is a surprise live act - a wonderful opportunity to chat with experts and colleagues in the industry.

Registration for Commerce ‘N’ Concert and a detailed agenda can be found on the dotSource GmbH website.

In the white paper “E-Commerce with Microsoft and Intershop—Successful Retail with Dynamics Navision and Dynamics AX” (in German), dotSource GmbH explains in detail how retail systems and the associated processes can be sustainably integrated in the future. The white paper is available for free download on the dotSource GmbH website.

About dotSource – Digital Success Right from the Start

We at dotSource have been supporting companies from Germany, Austria, and Switzerland in their digital transformation and the internet presentation of their brands for over ten years. From strategy consulting through to the development and implementation of innovative e-commerce concepts right up to continuing company support after the go-live – according to the vision »Digital Success right from the Start« we offer our customers a comprehensive range of services and holistic expertise across all aspects of the digitalization of marketing and sales. With our groundbreaking solutions, we have been able to establish ourselves as one of the leading digital agencies in German-speaking Europe and are now among the top 20 largest companies in the industry. More information:

About Intershop

Intershop (founded in Germany 1992; Prime Standard: ISHA) enables the world’s leading manufacturers and wholesalers to digitalize, transform, and boost their businesses. Our e-commerce platform and cloud-based technology give B2B companies the power to establish and expand their digital presence, improve customer experience, and increase online revenue. With 30 years experience and a global presence, we help our 300+ clients turn products into profits, customers into business partners, and transactions into lasting relationships.

Intershop is built to boost your business. Learn more at


This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.

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