Shinetech Software Inc. Brings Intershop e-Commerce Solutions to China

  • Shinetech’s depth-of-market expertise coupled with Intershop’s agile multi-channel platform offers Chinese retailers a best-of-breed e-commerce solution
  • Intershop and Shinetech’s expertise will help both organisations develop an e-commerce solution suitable for the Chinese e-commerce market
  • Partnership supports Intershop’s global growth strategy
  • Existing talent in Shinetech allows for the implementation of a migration factory for Intershop in one of Shinetech’s 16 locations

Jena, Germany and Beijing, China, January 30, 2013 – Intershop today announced its partnership with Shinetech Software, Inc., a leading agile application development outsourcing provider, to bring China’s retail market the leading e-commerce multi-channel platform. With research showing that China is expected to see exponential growth of online shopping, Shinetech Software can now offer these retailers an agile e-commerce platform that is robust enough to serve the 30 million additional Chinese consumers expected to shop online for the first time every year until 2015*.

Shinetech Software was named in the Gartner "2012 Cool Vendors in China" for the benefits it offers businesses in China through its highly experienced experts who support a complete range of technology and solution platforms. The report also highlights Shinetech's unique service guarantees, which make building the migration-R&D factory together with Shinetech a logical choice for Intershop.

“With such a huge and interesting market, Intershop required a partner with the expertise and experience to not only deliver our leading e-commerce platform, but to build specific offerings based on our product to service the Chinese market,” said Jochen Moll, Member and Spokesman of the Board of Management, Intershop. “Shinetech Software will help us achieve just that while we continue our expansion internationally.”

“Our new partnership opens the door to tremendous growth in Chinese e-commerce, achieving powerful economies of scale by pairing Shinetech’s customized product development and integration workforce with Intershop’s robust platform,” said John Vanderpool, Vice President of Global Operations for Shinetech Software. “Armin Roth, Shinetech’s Director, Western Europe, will lead our teams in building Intershop’s migration-R&D factory in Shanghai to support the needs of retailers throughout China.” 

“Our strategic plan as Intershop’s preferred  agent in China for domestic and international migration projects goes beyond viewing the potential of the target market,” said Jerry Zhang, President & General Manager of Shinetech Software. “By incorporating our own local talent in this initiative with Intershop, we are creating a solid foundation for sustainable and profitable growth.”



*Research conducted by The Boston Consulting Group


About Shinetech Software, Inc.

Shinetech Software is a global leader in providing application development outsourcing, testing, systems integration, and solution delivery services from cost competitive, high-skilled operations centers in China. Over the past 10 years, Shinetech has accumulated extensive experience in the financial, manufacturing, healthcare, telecommunications, media, software, government, energy, education, e-commerce, and online gaming sectors. Our experience with various technologies and industries enables us to successfully adapt to our client's diverse needs ensuring successful project execution. Shinetech is also recognized as a leader in Agile development, leveraging Scrum and XP expertise. Shinetech combines the highest quality talent and project-management capabilities with the convenience and customer service expected from a global service provider. Headquartered in Beijing, the company has offices in New York, London, Shanghai, and Suzhou. To learn more, visit


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About Intershop

Intershop Communications AG (founded in Germany 1992; Prime Standard: ISHA) is an independent, internationally leading provider of omnichannel commerce solutions. The latter are available as cloud-based commerce-as-a-service solutions or as licensed models and combine the expertise from over 25 years of software development for online commerce. Upon request, Intershop orchestrates the entire omnichannel commerce process chain – from the design of online channels to the implementation of software to fulfillment. Around the globe more than 300 enterprise customers run Intershop solutions. Customers include large corporations such as HP, BMW, Würth and Deutsche Telekom as well as medium-sized enterprises. Intershop operates in Europe, the USA and the Asia-Pacific region.

This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.

Intershop Public Relations

Heide Rausch
Head of Corporate Communication