LEDON Lamp GmbH goes live with Intershop

  • Online store of LED lamp manufacturer live since mid-April
  • Intershop supports entire e-commerce chain for Austrian and German markets
  • Fast implementation and flexible provision of specialized solutions key factors in contract award

Jena, Germany, April 17, 2012 – Intershop is helping LEDON Lamp GmbH, a subsidiary of listed Austrian company Zumtobel AG, to expand into online direct sales in the Austrian and German markets. Environmentally-friendly and energy-saving LED lamps for household lighting are now available from LEDON’s online store (www.ledon.de and www.ledon.at). Parent company Zumtobel is the European market leader in professional lighting.

LEDON aims to use the online store to engage directly with customers and provide them with special offers through the newly established LEDON Club. In the near future, LEDON also plans to carry out joint sales campaigns with partners on the Intershop platform.

As business process outsourcing provider, Intershop takes care of most elements in the e-commerce value chain, from developing and running the online store (Software as a Service) through customer care to handling returns and accounts receivable management. The single-source solution facilitates smooth, customer-friendly processing of orders and deliveries.

“We found the speed and flexibility of the Intershop solution particularly compelling. Thanks to standardized, automated processes, our online store went live after just 10 weeks. At the same time, Intershop put together a suite of services from their Full Service E-Commerce portfolio that fit our requirements exactly and also found smart solutions for our LEDON Club and future promotional stores. We’re now looking forward to working together on extending our online activities,” explains Simone Wächtler, Marketing Manager at LEDON.

 

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About Intershop

Intershop Communications AG (founded in Germany 1992; Prime Standard: ISH2) is an independent, internationally leading provider of omnichannel commerce solutions. The latter are available as cloud-based commerce-as-a-service solutions or as licensed models and combine the expertise from over 25 years of software development for online commerce. Upon request, Intershop orchestrates the entire omnichannel commerce process chain – from the design of online channels to the implementation of software to fulfillment. Around the globe more than 300 enterprise customers run Intershop solutions Customers include large corporations such as HP, BMW, Würth and Deutsche Telekom as well as medium-sized enterprises. Intershop operates in Europe, the USA and the Asia-Pacific region.

This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.

Intershop Public Relations

Heide Rausch
Head of Corporate Communication