Jena (Germany), July 3, 2008 – Intershop Communications AG today won its largest ever online marketing order, which is worth EUR 2.5 million and has a term of 36 months. A German-based international specialized mail-order retailer, which has successfully used the Enfinity Suite 6 e-commerce software for several years, has now also opted to use Intershop's online marketing services.
With this order, Intershop Communications Online Marketing GmbH has made a further significant contribution to the continued increase in consolidated revenue and earnings in the current fiscal year, as well as illustrating the synergies between Intershop's online marketing and its traditional e-commerce business:
"Thanks to our mix of online marketing expertise in the areas of search engine optimization, search engine marketing, feed management, and affiliate marketing, and our many years of e-commerce experience, we can provide our customers with extensive support in increasing the reach of their internet presence and their revenue. In the past few months we have expanded our customer base at a regional level and have also convinced more and more Enfinity customers of the optimal integration of our e-commerce and online marketing offerings", said Lars Rabe, Vice President Online Marketing at Intershop, commenting on the expansion of his area of responsibility.
Intershop Communications AG (founded in Germany 1992; Prime Standard: ISHA) is an independent, internationally leading provider of omnichannel commerce solutions. The latter are available as cloud-based commerce-as-a-service solutions or as licensed models and combine the expertise from over 25 years of software development for online commerce. Upon request, Intershop orchestrates the entire omnichannel commerce process chain – from the design of online channels to the implementation of software to fulfillment. Around the globe more than 300 enterprise customers run Intershop solutions. Customers include large corporations such as HP, BMW, Würth and Deutsche Telekom as well as medium-sized enterprises. Intershop operates in Europe, the USA and the Asia-Pacific region.
This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.