Intershop Software Geared Toward E-Commerce Manager Requirements

  • E-commerce managers face four main areas of responsibility
  • Intershop offers support in all areas
  • Solutions presented at CeBIT

Jena, Germany, February 15, 2011 – Successful e-commerce managers act simultaneously in four major fields of online selling: generating reach, achieving conversion, end-to-end processing, and analyzing and optimizing performance of e-commerce. Thus, they require efficient and easy-to-use tools in order to manage their tasks. Intershop Management Board member Peter Mark Droste: “We know about the complex demands that e-commerce managers are faced with and we focus in our product development on their needs. Therefore, our e-commerce solutions not only deliver technical foundations and tools, but they come with meaningful management information that show, e.g., results of current campaigns, reactions by the competition, or whether or not the own processes run smoothly.”

At this year´s CeBIT Intershop will showcase solutions e that help e-commerce managers to handle their range of tasks efficiently. Additionally, the e-commerce pioneer provides an outlook to the e-commerce of the future. This includes the integration of various business models in the interlinked world of tomorrow, the consequences for the efficiency of the enterprises and the processes involved. Intershop will also focus on some aspects of e-commerce more closely. Special focus will be put on optimization of the conversion rate.

Intershop at CeBIT:

March 1 - 5, 2011; Webciety, Exhibition Hall 6, Booth J25

E-Commerce Park, Exhibition Hall 6, Stand J03/1

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About Intershop

Intershop Communications AG (founded in Germany 1992; Prime Standard: ISHA) is an independent, internationally leading provider of omnichannel commerce solutions. The latter are available as cloud-based commerce-as-a-service solutions or as licensed models and combine the expertise from over 25 years of software development for online commerce. Upon request, Intershop orchestrates the entire omnichannel commerce process chain – from the design of online channels to the implementation of software to fulfillment. Around the globe more than 300 enterprise customers run Intershop solutions. Customers include large corporations such as HP, BMW, Würth and Deutsche Telekom as well as medium-sized enterprises. Intershop operates in Europe, the USA and the Asia-Pacific region.

This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.

Intershop Public Relations

Heide Rausch
Head of Corporate Communication