San Francisco, March 20, 2014 – Intershop, the largest independent technology vendor for omni-channel commerce solutions, today announced that it has signed an agreement with Siteworx, LLC, a leading digital experience agency, to be a strategic partner for integrating Intershop’s omni-channel commerce platform and Adobe Experience Manager. Intershop’s alliance with Siteworx further demonstrates the company’s commitment to rapid expansion of its U.S. partner ecosystem. The partnership will be showcased as Intershop and Siteworx jointly demonstrate “experience-driven commerce” at Adobe Summit, the Digital Marketing Conference, to be held March 24th-28th in Salt Lake City, where attendees can learn how unifying content, community and commerce can add significant value to a brand’s online presence.
Siteworx will provide strategy, design and integration services that create a powerful and immersive customer experience across in-store, mobile, and online based on the Intershop market-leading omni-channel commerce platform and Experience Manager, Adobe’s leading Web experience management solution. Selected for their unique set of skills and capabilities including mobile, responsive design, personalization and deep expertise in Adobe’s Marketing Cloud, Siteworx will recommend, create and deliver truly immersive cross-channel shopping experiences that will allow brands to increase conversions and improve brand loyalty.
“Customers’ content and commerce experiences are converging across delivery channels and companies want a solution that will move business and operational complexity to the background while delivering a dynamic omni-channel customer experience,” said David Cunningham, General Manager, Intershop. “Intershop’s mantra is ‘transforming technology into business value’ and this partnership is a big win for companies embracing personalization.”
The partnership between Intershop and Siteworx will provide significant value to the companies’ mutual customers. The combined expertise helps customers create a richer shopping experience and more personalized content across channels. The more engaging the content, the more likely shoppers are to spend, and remain loyal to a brand. At the same time, digital marketers will have less complexity to wrestle with when managing products, promotions and messaging across channels.
“We are very excited to be partnering with Intershop,” Ted Stites, VP of Strategy and Insights, Siteworx. “Their uniquely scalable and flexible platform for omni-channel commerce will allow us to create game-changing immersive shopping experiences for our mutual customers.”
Siteworx is an award-winning digital experience agency with deep roots in experience design, web content management (WCM), eCommerce, digital asset management (DAM), and systems integration. For more than a decade, our uncommon blend of technology and design know-how has helped digital leaders such as Time Warner Cable, Citrix Online and Mandarin Oriental Hotel Group discover, create and deploy best-in-class multi-channel experiences and connect with their customers and prospects in more engaging, more profitable ways.
Intershop Communications AG (founded in Germany 1992; Prime Standard: ISHA) is an independent, internationally leading provider of omnichannel commerce solutions. The latter are available as cloud-based commerce-as-a-service solutions or as licensed models and combine the expertise from over 25 years of software development for online commerce. Upon request, Intershop orchestrates the entire omnichannel commerce process chain – from the design of online channels to the implementation of software to fulfillment. Around the globe more than 300 enterprise customers run Intershop solutions. Customers include large corporations such as HP, BMW, Würth and Deutsche Telekom as well as medium-sized enterprises. Intershop operates in Europe, the USA and the Asia-Pacific region.
This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.