Jena, September 15, 2009 – At this year´s dmexco, Intershop will present how businesses can manage their online marketing efficiently. The e-commerce specialist from Jena, Germany, will showcase a solution that facilitates comfortable management of product data for more than 40 price search engines. In his presentation „How Online Shops can use their product data best for marketing“ Lars Rabe, Vice President Online Marketing at Intershop, will speak about price search engines, market places, and SEO (Search Engine Optimization) in e-commerce (wednesday, Sept. 23, 2009, 10:30 AM, Speaker´s Corner).
Furthermore, experts of Intershop will explain how international search engine campaigns can be administrated in a transparent way in 20 languages, and which SEO measures for online shops. Shop operators can profit from proven solutions and long-standing experience from Intershop in consulting, campaign management, and online marketing. At the first day of the event special news by Intershop will be announced.
Intershop Communications AG (founded in Germany 1992; Prime Standard: ISHA) is an independent, internationally leading provider of omnichannel commerce solutions. The latter are available as cloud-based commerce-as-a-service solutions or as licensed models and combine the expertise from over 25 years of software development for online commerce. Upon request, Intershop orchestrates the entire omnichannel commerce process chain – from the design of online channels to the implementation of software to fulfillment. Around the globe more than 300 enterprise customers run Intershop solutions. Customers include large corporations such as HP, BMW, Würth and Deutsche Telekom as well as medium-sized enterprises. Intershop operates in Europe, the USA and the Asia-Pacific region.
This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.