Jena, Germany - October 25, 2006 - Coinciding with the 2006 German Mail-Order Conference taking place until tomorrow in Wiesbaden, Intershop Communications AG is announcing a wide-ranging alliance with a subsidiary of BAUR Versand (GmbH & Co KG). Effective immediately, Baur Fulfillment Solutions will support Jena-based Intershop’s fulfillment operations, with the two companies joining forces to market a comprehensive range of services in this sector. Both partners expect the significant synergy in terms of customer base, product offering, and service portfolio to deliver business growth.
This move represents the extension of a long-standing customer relationship with Baur Versand as a user of Intershop’s e-commerce software to include a new Intershop activity. Intershop will contribute its e-commerce and online marketing portfolio to the alliance, while Bauer will provide fulfillment services.
Baur Fulfillment Solutions, a wholly owned subsidiary of BAUR Versand (GmbH & Co KG), becomes Intershop’s most important partner for realizing its fulfillment business, which has been an integral part of the company’s product portfolio since it began offering full-service e-commerce at the start of 2006. This means that Intershop covers the full range of e-commerce business processes, from software, services, and fulfillment to online marketing and logistics.
“Intershop is an established, dependable e-commerce service provider within our mainstream Internet-based mail-order business,” says Jürgen Lehmann, CEO of Baur Fulfillment Solutions. “We are now extending this successful business relationship by teaming with them in the new fulfillment segment.”
“This alliance combines the e-commerce and online marketing expertise of Intershop with the fulfillment services of one of Germany’s most respected mail-order companies,” says Ralf Männlein, the Intershop board member responsible for sales and marketing.
The German Mail-Order Conference, which incorporates Mail Order World, is taking place from October 25 to 26, 2006 in Wiesbaden. This key event for the German mail-order sector is attended every year by leading industry players and senior executives aiming to discuss key trends and developments with peers and partners and to discover new solutions.
Intershop Communications AG (founded in Germany 1992; Prime Standard: ISH2) is an independent, internationally leading provider of omnichannel commerce solutions. The latter are available as cloud-based commerce-as-a-service solutions or as licensed models and combine the expertise from over 25 years of software development for online commerce. Upon request, Intershop orchestrates the entire omnichannel commerce process chain – from the design of online channels to the implementation of software to fulfillment. Around the globe more than 300 enterprise customers run Intershop solutions Customers include large corporations such as HP, BMW, Würth and Deutsche Telekom as well as medium-sized enterprises. Intershop operates in Europe, the USA and the Asia-Pacific region.
This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.