No e-commerce platform? No problem – the OMS is hereIntershop’s order management system has something truly unique to offer

No e-commerce platform? No problem – the OMS is here

According to Forrester, B2B companies can substantially decrease sales costs — up to 90 percent — by guiding customers to an online self-service ecommerce environment. In a 2013 Forrester survey, 52 percent of B2B ecommerce executives surveyed reported that migrating formerly offline-only customers to online purchasing reduced their customer support costs too.

And the market for it is huge. Globally, by 2020 the B2B ecommerce market will be twice as large as the B2C market — $6.7 trillion vs. $3.2 trillion — according to Frost & Sullivan.

Yet, sandwiched in between this huge potential growth in B2B ecommerce and an increasingly cutthroat competitor landscape are many B2B organisations that need to:

  • Scale up
  • Reduce complexity
  • Massively accelerate their time to market.

And they don’t have time to spare either. They certainly don’t have the months or even years involved in re-platforming an ecommerce system.

However, these B2B businesses still need to:

  • Enable customers to order at any touchpoint with sustainable after-sales services and self-service options
  • Guarantee up-to-date and real-time transparency of the enterprise-wide product inventory at any sales channel
  • Manage the complexity of dispersed IT landscapes and the increasing complexity of new and growing omni-channel business models
  • Improve efficiency and reduces costs through the elimination of omni-channel business process obstacles.

This is where Intershop’s Order Management System has something truly unique to offer. That’s because it is a stand-alone system that delivers all of the above. And, you don’t need an Intershop ecommerce system to use it.

In brief, the Intershop Order Management connects all parts of an order process, automates and streamlines the lifecycle of orders, payments, and invoices across all channels. At the same time it embeds dispersed inventories or fulfillment locations in the fulfillment process.

The essential omni-channel element provides merchants with real-time visibility into customers’ purchasing behavior, stock levels, payments, and more across all customer touchpoints. This way, they can respond with individualized offerings and services for better customer satisfaction and higher revenues.

Regardless of which channel a customer decides to shop from, the Intershop Order Management orchestrates applications like ERP, POS, or warehouse management systems behind the scene, thereby facilitating a truly seamless shopping experience.

Yes, all of this functionality, without the need for an Intershop Commerce Suite platform. Read more about the Order Management System here.

Toralf Lahs

Sales Representative UK & Ireland

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