Intershop Communications AG | Press Release |

Intershop Secures License Order from Swiss Telecommunications Provider Sunrise

The entire solution will be based on Enfinity Suite 6.3

  • Order obtained via partnership with digital media center GmbH
  • Intershop’s telcom experience again in demand

Jena, Germany, October 27, 2009 – Intershop has secured a license order from Swiss telecommunications provider Sunrise to relaunch its online store. Sunrise’s new online offering will provide customers and prospects with an easy-to-use e-commerce system. The entire solution will be based on Enfinity Suite 6.3, Intershop’s e-commerce packaged software, and thus on a new system architecture.

The new platform will give consumers and business customers access to all the company’s products and services, as well as the relevant product information. Integration of a variety of applications will deliver seamless mapping of business processes and order management, with Enfinity Suite’s content management system ensuring that content can be updated efficiently and intuitively.

The Sunrise license order was won by Stuttgart-based Internet agency digital media center (dmc) on the strength of its partnership with Intershop and marks the first major joint order for the two companies. dmc is prime contractor, with Intershop providing the software license and support, together with consulting services that leverage its extensive telecommunications experience.

Andreas Schwend, managing partner at dmc, is very positive about the alliance with Intershop, whose solutions are a perfect fit with dmc’s products: “Teaming with Intershop means that we can offer an end-to-end technical portfolio, making dmc the only Internet agency capable of delivering an e-commerce solution for every need. The focus is always on maximizing customer benefits. Like dmc, Intershop has played a pioneering role in the development of e-commerce and offers a broad range of solutions that are ideally suited to our customers’ requirements.”

About Sunrise:
Sunrise is Switzerland’s second biggest telecommunications provider, with around 1,500 employees and revenues of some 1.856 million Swiss francs in 2008. The company’s strategy is to offer customers excellent value and performance combined with an outstanding range of services, thus significantly intensifying competition in Switzerland. Each year, Sunrise invests substantial amounts in infrastructure and its fiber optic/mobile communications network, as well as launching innovative products.

About digital media center GmbH (dmc):
True to its “Better E-Business” claim, digital media center GmbH (dmc) develops technically innovative, creative solutions for Web-based information, communication, and marketing. dmc can draw on over 14 years of e-commerce and ECM experience and offers outstanding creativity plus strong consulting and IT expertise, supported by comprehensive services for technical operation and content capture/enhancement. The company provides its customers with the tools they need for integrated, cross-channel information, communication, and marketing activities from a single source - enabling greater reach and success for online stores, e-business solutions, corporate websites, intranet sites, and mobile applications. Based in Stuttgart, dmc serves an impressive portfolio of brands and companies, including neckermann.de, Kodak, s.Oliver, WENZ, Esselte Leitz, Deutsche Telekom Training, Bogner Homeshopping, Gourmondo, JAKO-O, Polo Motorrad Versand, Yves Rocher, HEROLD.at, and ratioform Verpackungen GmbH.

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About Intershop

Intershop Communications AG (founded in Germany 1992; Prime Standard: ISH2) is the leading independent provider of omni-channel commerce solutions. Intershop offers high-performance packaged software for internet sales, complemented by all necessary services. Intershop also acts as a business process outsourcing provider, covering all aspects of online retailing up to fulfillment. Around the globe more than 300 enterprise customers, including HP, BMW, Würth, and Deutsche Telekom run Intershop solutions. Intershop is headquartered in Jena, Germany, and has offices in the United States, Europe, Australia, and China. More information about Intershop can be found online at www.intershop.com.

This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.

Intershop Public Relations

Heide Rausch

Head of Corporate Communication

Phone: +49 3641 50-1000
Fax: +49 3641 50-1309