Intershop Communications AG | Press Release |

Intershop SaaS offering helps mid-size companies push into profitable online sales

  • Company sees strong interest for its hosted e-commerce offerings
  • New dedicated SaaS e-commerce guide on web page facilitates first orientation for available services
  • Small and mid-size companies profit from reduced costs and faster up-time in comparison to onsite systems

Jena, Germany, October 17, 2013 – The highly attractive Intershop SaaS model meets a strong interest of mid-size business that wish to enter the online market. To give prospects a first overview on how easy their way for a new online sales channel can be, Intershop has set up a web page giving guidance on its cost-efficient hosted e-commerce solutions (http://www.intershop.com/saas-ecommerce). This dedicated SaaS e-commerce guide responds to the growing interest in Intershop’s cost-efficient alternative to its traditional onsite systems. The company sees especially high demand from small and midsize enterprises wishing to enter the growing online sales market but often struggle with supplying the needed IT infrastructure as well as internal resources for deployment and management.

Hosted from data centers at Intershop or selected partners around the world, the Intershop SaaS e-commerce solution is an efficient way for companies to get their online business up and running fast. With hosted e-commerce solutions Intershop clients need to neither purchase costly hardware nor software up front, making the venture into a new sales channel easier than ever. Once the SaaS e-commerce solution is up and running, low monthly fees allow them to manage their cash flow. The ability to leave the technical operation to specialists and use external IT know-how enables them to concentrate on their core business. Clients can easily receive product upgrades quickly and be assured that their technology environment is up to date. This flexibility can be particularly beneficial for growing, seasonal, or cyclical businesses that need to quickly change the solution to meet unique business. Unlimited capabilities to scale according to demand at any time giving extra peace of mind. Once business has grown a seamless switch to the on premise solution is possible any time. The SaaS solution is also offered by selected Intershop partners.

One example of how such offering can be run is Linen House, that recently switched to Intershops SaaS model reaching new customers in new regions with their successfully established online sales channel.

Axel Köhler, Senior Vice President Global Sales and Customer Operations at Intershop says: “The e-commerce market continues to grow and is increasingly attractive as an additional sales channel for mid-size companies. Oftentimes, smaller ones with innovative business ideas but smaller financial assets and man power. Our hosted e-commerce solution is a highly attractive additional offer to our on-site model that allows these companies to use our expert knowledge. At the same time it gives them the instant ability to play in the same league as their potentially much larger competitors.”

More clients are currently setting up there business on the Intershop SaaS model, one of them a big utility provider extending its service to customers on this basis.

 

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About Intershop

Intershop Communications AG (founded in Germany 1992; Prime Standard: ISH2) is the leading independent provider of omni-channel commerce solutions. Intershop offers high-performance packaged software for internet sales, complemented by all necessary services. Intershop also acts as a business process outsourcing provider, covering all aspects of online retailing up to fulfillment. Around the globe more than 300 enterprise customers, including HP, BMW, Würth, and Deutsche Telekom run Intershop solutions. Intershop is headquartered in Jena, Germany, and has offices in the United States, Europe, Australia, and China. More information about Intershop can be found online at www.intershop.com.

This news release contains forward-looking statements regarding future events or the future financial and operational performance of Intershop. Actual events or performance may differ materially from those contained or implied in such forward-looking statements. Risks and uncertainties that could lead to such difference could include, among other things: Intershop's limited operating history, the unpredictability of future revenues and expenses and potential fluctuations in revenues and operating results, significant dependence on large single customer deals, consumer trends, the level of competition, seasonality, risks related to electronic security, possible governmental regulation, and general economic conditions.

Intershop Public Relations

Heide Rausch

Head of Corporate Communication

Phone: +49 3641 50-1000
Fax: +49 3641 50-1309