Xperience driven eCommerce Seminar

2014-05-27Bunnik/Netherlands

 

Seminar Intershop - Adobe - Fenego
Seamless Customer Journeys for Omni-Channel eCommerce

How to reach and engage customers has completely changed due to the increased use of multiple digital devices, online as well as in store. Online retailers are simply obliged to provide engaging online experiences, otherwise they lose customers. And a core part of that great customer experience is personalized content.

Combining Adobe Experience Manager & Intershop 7, the leading experience management solution meets a powerful e-commerce platform that supports multiple business models and omni-channel transactions.

During this Half Day Seminar on May 27 in Bunnik, Netherlands, you will discover the unique value proposition that emerges when two independent best of breed solutions are combined. Come and witness how an integrated solution empowers your marketeers and content authors. And see how mobile users can "browse and buy " from a catalogue app produced with Adobe Digital Publishing.

Agenda
12h30
Registration and Welcome Drink
13h00
Setting the Scene
The Seminar Host
13h15
eCommerce Trends
Ian Stuyver, eCommerce Consultant Fenego
13h45
Customer Testimonial Intershop: The Experience of giving in Digital Channels
Bart Lambrecht, Marketing Manager IGO-POST
14h15
Coffee Break
14h30
Adobe Digital Marketing: An Overview Solution
Marc Meewis & Rob in der Maur, Consultant Adobe
15h00
End-to-End Demo: Delivering the Experience your Customers Expect
15h30
Round-up Discussion
Adobe - Intershop - Fenego
16h00
Networking Drink
Location Info
De Landgoederij
Camminghalaan 30
NM-3981 GH Bunnik
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Fenego implements high-end B2C and B2B commerce solutions on base of the Intershop 7 commerce engine and Adobe's Digital Marketing suite. As technical integration partner, Fenego combines the combined power of Adobe & Intershop to successfully deliver experience driven ecommerce projects.

Adobe helps companies addressing the challenge of web content management in an increasingly mobile world. By the means of the Adobe Marketing Cloud, Adobe highlights its commitment ot help organizations deliver personalized experiences across the web, mobile devices, social community and video.

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Intershop Event Management

Isabell Zeitz

Marketing Manager DACH

Phone: +49 3641 50-1133

Intershop Event Management

Harold van der Horst

Marketing Director EMEA-West

Phone: +31 (6) 33 31 03 53