Analyzing Business Data

Enfinity Suite 6 delivers key business and system data about your online store via a link to WebTrends Analytics, enabling you to collect data and process it to suit your requirements. You can use the predefined reports for in-depth tracking and evaluation of customer behavior.

You can also capture user statistics directly in Enfinity Suite 6. Options include A/B tests, which are easy to conduct and analyze, and affiliate partner functionality. These provide insights into buying patterns, e.g., number of users, clicks, purchased products, orders, and total revenues.

System Analysis

The Enfinity CIC (Customer Information Center) delivers additional insights, including data on technical operation, alongside business information.